For any business to grow, digital platform promotion is most relevant. In recent times, there had been a paradigm shift where higher percentage of consumers have moved from print media to digital media. Search engines, social media are now a part of everyone’s life. To improve the visibility, consumer reach, sales, etc. of any business, understanding the digital platforms, organic and inorganic promotional ways must be known. Digital marketing deals with the strategy to promote business online.
- Learn organic and inorganic promotions.
- SEO understanding and techniques
- Understanding and learning the applications of Social Media Marketing Tools like Twitter, Facebook, Instagram, LinkedIn
Basic computer operating knowledge